BYD, the global electric vehicle (EV) giant, is set to introduce its luxury sub-brand, Denza, to the Australian market in the second half of 2025. This move aims to position Denza as a formidable competitor to established luxury marques such as Lexus, Land Rover, and even Porsche. 

Leading Denza's Australian debut is anticipated to be the Z9 GT, a high-performance luxury vehicle that has garnered significant attention in international markets. The Z9 GT is available in both plug-in hybrid (PHEV) and all-electric (EV) variants. The PHEV model delivers an impressive 640kW of power, while the EV version boasts a staggering 710kW, enabling acceleration from 0 to 100 km/h in just 3.4 seconds. 

Designed by Wolfgang Egger, formerly of Alfa Romeo, Audi, and Lamborghini, the Z9 GT features a sleek shooting brake design reminiscent of the Porsche Taycan Sport Turismo. Its dimensions are substantial, measuring 5180mm in length, 1990mm in width, and 1480mm in height, making it larger in every dimension compared to the Porsche. 

The interior of the Z9 GT is adorned with premium materials, including Nappa leather upholstery, and offers a suite of luxury features such as power-operated and massaging seats, dual in-car refrigerators, and a panoramic sunroof. Innovative touches include wheel center caps that remain upright while the car is in motion and a driver’s door that closes automatically upon pressing the brake pedal or via voice command. 

In terms of pricing, while official figures for the Australian market have yet to be announced, estimates suggest that the Z9 GT could be priced around $80,000. This competitive pricing strategy aims to attract luxury car buyers seeking advanced technology and performance without the premium price tag typically associated with established European brands. 

As the launch date approaches, more detailed information regarding the Z9 GT's specifications, pricing, and availability in Australia is expected to emerge. Denza's entry into the Australian market with the Z9 GT underscores its commitment to redefining luxury in the EV segment, offering consumers a compelling blend of performance, technology, and opulence.

Denza is scheduled for an Australian launch in the second half of this year.